Crestlearn: Enhancing Learning for Agile Professionals

Problem Statement

Agile professionals needed a learning platform that went beyond theory something practical, interactive, and tailored to real-world project challenges.
Existing LMS platforms were:

• Generic and not designed for Agile workflows

• Not engaging enough to retain learners

• Lacking tools that support skill assessment, collaboration, and career advancement

This resulted in poor completion rates and limited career impact.

My Role

Lead UI/UX Designer on the Crestlearn platform & add-on ecosystem.
I led user research, concept design, wireframes, UI development, and continuous improvement based on feedback. I collaborated closely with stakeholders, developers, and mentors to ensure product-market fit and a seamless learning experience.

Process

Discovery & Research

• Competitor analysis to find gaps (monotony, lack of real-world tools)

• User interviews with Agile coaches, teams, and aspiring Scrum Masters

• Mapped key needs: clarity, mentorship, practice, visibility, engagement

Design & Prototyping

• Created user journeys for learners, mentors, and admins

• Designed wireframes for core LMS and all add-on features

• Built high-fidelity UI screens focused on clarity, flow, and engagement

• Conducted usability tests → improved navigation, dashboard clarity, and onboarding

Development Collaboration

• Worked with engineering teams to ensure feasibility

• Documented interactions, UI states, and component behavior in detail

• Iterated based on feedback from real learners and instructors

Key Solutions (Add-On Features I Designed)

1. Agile Workbook

Challenge: Teams lacked a unified space to track progress + communicate with clients.
Solution: An integrated project workbook for planning → execution → delivery.
Outcome: Better visibility, fewer delays, improved client communication.

2. Agile Scrum Master Skill Matrix

Challenge: Scrum Masters couldn’t easily map team skills or gaps.
Solution: A visual matrix linking skills → team members → tasks.
Outcome: Smarter task allocation + stronger team performance.

3. Crest MentorMe

Challenge: Learners needed real-world guidance, not just videos.
Solution: A mentorship feature connecting learners with certified Agile professionals.
Outcome: Higher learner confidence and improved program completion.

4. CrestPlay

Challenge: Traditional learning felt boring and repetitive.
Solution: Gamified challenges, points, levels, and achievements.
Outcome: More engagement + higher content retention.

Impact

• 40% revenue growth from monthly subscriptions

• £24,000+ annual turnover from the Crestlearn ecosystem

• 121+ graduates secured new roles after completing the program

• Significant increase in learner engagement and retention

• Platform became a preferred resource for Agile teams and aspiring Scrum Masters

Lessons Learned

• Solving real user problems creates features that drive retention and revenue

• Gamification + practical tools outperform theory-heavy LMS platforms

• Continuous feedback loops allow the product to evolve with user needs

• Collaboration between mentors, learners, and designers creates better outcomes

Conclusion

Crestlearn became more than a learning platform, it evolved into a full learning ecosystem for Agile professionals.
As the lead designer, I created user-centered features that solved real industry challenges, increased revenue, and helped learners grow their careers.
This project strengthened my ability to design impactful EdTech solutions, turning insights into functional, engaging, and scalable products.